Velloux 2.0 · free on WordPress.org

Pages, properly coded.

/ vel-oo / like bijoux

A structured WordPress page builder for people who care how a page is made. Real hierarchy, clean HTML, no drag-and-drop required.

Section → Row → Col → Block
Real structure
11 built-in blocks
Extensible API
Zero frontend JS
Pure HTML & CSS
yoursite.com / wp-admin / post.php — Edit with Velloux
Section — Hero ×
Row — 2 columns
1/2
Heading Pages, properly coded.
Text A structured page builder…
Button Download
1/2
Image hero.jpg
The proper canvas

Technical drawings are done on vellum.

For more than a century, technical drawings — architecture, engineering, industrial design — have been laid down on vellum. Not out of tradition. Because vellum takes a careful line. It is translucent enough to overlay. Strong enough to survive revisions. Precise enough to trust.

The surface matters. The difference between a napkin sketch and a working drawing isn't the hand — it's the paper.

Velloux is the proper canvas for a web page.

Not a sandbox for scribbling. A structured surface where every placement is intentional, every measurement honest, every edge drawn by design. The HTML that comes out is as clean as the layout that goes in.

How it works

Not drag-and-drop. Structured.

Free-form drag-and-drop looks easy in a demo. In practice it breeds bloated markup, pages that break on mobile the moment you touch one setting, and content that disappears the day you deactivate the builder.

Velloux places every block inside a column, every column inside a row, every row inside a section. Just enough structure to keep the output predictable. The box model — margin, border, padding — is exposed and honest. No hidden wrappers. No surprise markup.

  • Predictable output, every time
  • HTML you can read
  • Layouts that hold up on every screen
  • Content that survives the plugin being removed
<!-- Velloux renders this. Clean HTML. --> <section class="vlx-section" style="padding:40px 0"> <div class="vlx-row"> <div class="vlx-col vlx-col-1-2"> <h2>Pages, properly coded.</h2> <p>Structured. Composed. Honest.</p> </div> <div class="vlx-col vlx-col-1-2"> <img src="hero.jpg" alt="..."> </div> </div> </section>
Everything you need

Free core. Nothing held back.

The free Velloux core covers everything most pages need. The Atelier extends it — it doesn't complete it.

Real hierarchy

Sections, rows, columns, and blocks — the way real pages are built.

No lock-in

Clean HTML goes straight into post_content. Deactivate Velloux and your pages stay.

Full box model

Margin, border, padding — exposed and editable on every element.

11 built-in blocks

Text, heading, image, button, spacer, video, audio, divider, icon, HTML, group.

Global styles

Reusable CSS classes scoped to a single stylesheet.

Lossless HTML import

Bring existing content in, with drift detection to keep things in sync.

Undo / redo

Full history for every change you make in the editor.

Extensible API

Register your own blocks. Tabs for settings. Hooks for everything.

The other trade

One job. Done well.

Other builders try to own the whole stack — forms, sliders, post feeds, popups, countdown timers. Every feature ships on every page, whether you use it or not.

Velloux stays a tool. It builds pages. For everything else, it composes with the plugins you'd already use — your forms plugin, your slider plugin, your shortcodes, your blocks.

Your pages don't depend on Velloux to render.
Deactivate it and they stay.

The Atelier

A studio for serious work.

Atelier — French for a maker's studio or workshop, the place where an artist or craftsman lays out their tools and works with intention. The Velloux Atelier is that studio. Velloux and its companions live here — each a dedicated instrument, each built for one kind of work.

Paid add-on

Velloux Sketch

the AI assistant

Sketch draft pages, add sections, and refine blocks from natural-language prompts. Uses your own OpenAI or Anthropic key — the API key stays on your server.

  • Generate whole pages
  • Refine or rewrite any block
  • Create reusable CSS classes on the fly
Learn about Sketch
Paid add-on

Velloux Stencil

the content-blocks library

Twelve ready-made blocks — the patterns real sites are built from. Rendered as direct HTML, so your post_content stays portable.

  • Cards, tabs, accordions, testimonials
  • Counter, progress, gallery, Table of Contents
  • Alert, icon list, social links, map
Learn about Stencil
The Maker

Built by a technical designer.

“Every page builder I tried had the same problems — reliance on shortcodes, added bloat that was never used, or proprietary data storage that locked you in to the plugin. Velloux is the builder I wish I'd had the whole time.”

Velloux was intentionally built to write proper HTML and CSS. No heavy reliance on dependencies. No lock-in. Build your pages, then turn it off if you want — or leave it on without worrying about it slowing your site down. A simple way to design without any knowledge of HTML or CSS.

EB
Ed Booth
Building on the web since 1996 · Founder, Insight Dezign

Build a page you're chuffed with.

Free. Ready to install. No account, no tracking, no lock-in.

Download Velloux